Ultimate cold email playbook for SMMA (recommended for agencies below $50k per month as I personally haven’t been able to hit above $50k per month consistently. I teach what I know). This is a concise no-BS guide. What you get:

1. Before you get started
   • Softwares recommendations
   • Admin set ups
2. Important expectations to set
3. Lead generation
   • Scraping
   • Tracking
4. Script writing
   • Top copy frame works
   • Example of body copy components
   • Cold email swipe file
5. Follow up etiquette
   • Follow up thinking
   • Delays, sequence length and timing
6. Replying etiquette
   • How to handle positive replies
   • How to handle negative replies
   • How to handle questions
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